Biography

I am a full-stack developer and UI/UX-focused builder with more than six years of experience creating web platforms, mobile apps, editable business websites, online stores, and conversion-focused landing pages.

My work sits at the intersection of development, SEO, content structure, and business usability. I build digital systems for companies, service providers, online sellers, organizations, and product teams that need practical results instead of decorative pages.

I focus on clean implementation, responsive behavior, accessible content, fast loading, clear navigation, useful calls to action, and long-term maintainability so each project can keep growing after launch.

Technical Expertise

Website Development

Responsive websites, reusable components, editable content, product catalogs, landing pages, and custom web features.

SEO & Content Structure

Semantic HTML, heading hierarchy, page metadata, internal linking, local keywords, service pages, and crawlable case-study architecture.

Conversion & UX

Clear user journeys, trust-building copy, form flows, booking paths, WhatsApp and phone CTAs, and content that supports buying decisions.

Optimization & Support

Performance improvements, image handling, accessibility checks, security basics, updates, hosting support, and ongoing maintenance.

Skills & Tools

90%

React Native

88%

React JS

88%

Next.js

85%

JavaScript

90%

CSS / UI

90%

Tailwind CSS

75%

Firebase

72%

Laravel

72%

MySQL

70%

PHP

82%

Content Systems

2018 - 2020

DUT in Computer Engineering

Higher School of Technology - EST Casablanca

Specialized in software engineering, web development, and database management.

2018

Bachelor of Mathematical Sciences

High School - Casablanca, Morocco

NOW

Full Stack Developer

Wem Digital Agency

Building scalable web and mobile solutions for agency clients using React JS, React Native, Firebase, editable content workflows, and modern frontend practices.

02/2025 - 04/2025

Full Stack Developer

Freelance

Developed custom web applications, dashboards, landing pages, and conversion-focused client websites.

06/2024 - 09/2024

Full Stack Developer

Freelance

Delivered React Native mobile apps and React JS dashboards with Firebase-backed features.

03/2024 - 06/2024

Full Stack Developer

Creative Network

Built and maintained client-facing web platforms, responsive pages, and internal tools.

01/2024 - 02/2024

Full Stack Developer

KERTYS

Contributed to enterprise software development, API integrations, and quality-focused delivery.

01/2021 - 06/2021

Front-End Developer

NETAZURE

Developed responsive UI components, landing pages, and interactive dashboards.

01/2020 - 06/2020

Full Stack Developer (Internship)

EST Casablanca

Final year internship - built a full-stack web application from scratch.